Excerpts from Irresistible Resume

Quotes from Irresistible Resume

“One little thing that makes a big difference is having the experience to know what actually works and what doesn’t matter.”

“Once formatted correctly, the only difference between a resume that is a miserable failure and one that is an unqualified success is content.” 

“With a little focus and a little practice you will be writing resume content that is so successful you will be wondering how you ever got a job without it.” 

“. . . “bad advice” . . .  It’s everywhere, in books and on the Web, it can send you down dead ends, into brick walls and leave you wondering what’s wrong. It can be very discouraging.” 

“The job-search marketplace is one of the most competitive markets out there. You cannot afford to job hunt with bad advice .” 

“Have you ever tried writing a resume lifted from “sample resumes” from a website or book, only to be disappointed when your results didn’t improve?” 

“Once you learn how to write for the reader, it s a whole different ball game. You become more conversational and the writing is easier, much easier .” 

“Writing a successful resume is more than sprinkling “keywords” throughout your document .” 

“If you take the lazy route and copy someone else’s resume, you will be in for a shock. It is actually more work in the long run.” 

“If you know why you are writing your resume, you will write a better resume.” 

“. . . you will discover that writing ability is not the most important ingredient in creating an Irresistible Resume.” 

“Leave behind a shabby, poorly written, full-of-errors resume and you will be remembered as shabby, ill-prepared and inarticulate – no matter how well you performed at the interview.” 

“The skill set for selling on paper, copywriting, is totally different than writing a book or an essay.” 

“. . . we need to focus our energies on the minority of the employers who will be interested your message . As they say in the copywriting industry, “write for the buyer, not the non-buyer.” 

“If you do the prep work , the actual writing of the resume will be surprisingly quick and easy.” 

“Because so many resume writers do not know the difference [between features and benefits], most resumes do nothing more than present a list of information .” 

“You need to cater to the shameless self-interest of the person reading the resume. And you only have a few seconds to do that.”