How To Write a Business Plan Without Any Stress?

When to create a business plan & what is it for?

These are the most common scenarios when one needs to create a business plan. If you have been asked to discuss the fight time to write a business plan, elaborate on the reasons mentioned above.

Creating a business plan is easy if you are familiar with the right steps. Therefore, here is a list of steps for you to write a marketing and business plan stress-free. An academic business plan consists of the following.

If your professor wants you to ask for funding in the plan, outline your finding requirements in the document. Clearly explain how much finding the company needs over the next five years. Also, explain what the company will use the money for.

This section persuades the investor that the company is reliable enough for investments. You may need to include balance sheets, cash flow statements and income statements to make this part of your document quite compelling.

Do not forget to cite the sources in your paper as and when required. Follow the style as instructed by your professor. Get help from your professors if you find it hard to cite the paper.

Business Plan Executive Summary Samples

[Explain the potential profit from this project and provide supporting data such as market size, market share and growth rate. Describe your revenue model and expected profit margin]

[Describe your current & future competitors and any other external risks that the investment may be exposed to. Demonstrate knowledge of the landscape and your competitive advantage]

[Describe the financial resources that you have or need to make the plan successful. Include available and projected cash, burn rate and revenue. Explain how far will the investment take you and how do you plan to continue from there]

[Introduce your team and emphasize on what YOU bring to the table. Explain the role and responsibility of each member and any other human resources that you would need to execute the plan.]

The executive summary can be up to 350 words. The executive summary should act as a strong opening statement to your business plan and should be able to stand alone as a document independent of the rest of the plan. You should attempt to intrigue your audience to learn more about your business with this section.

  1. Company Overview: a. What does the company do? b. Who are your target customers?
  2. Product(s) a. What doesyour product do? b. How is it differentiated? c. Include information on ownership of the technology
  3. Competitive Analysis: What is the current competitive landscape?
  4. Business Strategy / Model: a. How are you going to make money? b. What are the benefits for payers? Venture capitalists? Etc. c. Who is going to give you money so that you can achieve your strategy?
  5. R&D Pathand Major Milestones a. R&D, Regulatory, Commercialization b. Exit plan
  6. Operations: a. Marketing, and Sales b. Manufacturing c. Other
  7. Management
  8. Financial Summary a. Include your projected positivecash flowvs. your burn rate b. Include the financial value proposition to prospective investors and payers

Why Do You Need a Business Plan?

1. Growing Business

Imagine you own and rent a handful of condominium properties. You have plans to acquire more and turn it from a hobby to a full-time pursuit. This means a lot is going on in the early stages of your organization’s development. A business plan breaks down the moving pieces into more manageable portions.

For your growing real estate portfolio, those pieces include acquisition and capital improvement costs. Also important are income projections and growth or financial benchmarks. Plus, many tasks exist with finding a property, securing loans and closing deals.

One of the central uses of most startup business plans is for raising investment funds. A business plan conveys what the new company needs and convinces others to help fund its growth. For banks, lenders or investors, the business plan shows them the who, what and how of the business operations. Then it communicates why the new business is a solid investment.

2. Established Firm

Even if profitable, your company still needs a pathway to future growth. You need strategies for responding to a changing market or tracking current projects. You also want to establish goals or metrics to define your success.

An established owner might use a business plan to determine what it takes to move into a new market. You might tweak that same plan in response to new competition entering the market.

For firms currently on solid footing, the business plan helps assess where they stand. It can then detail their next steps for achieving further success and how to accomplish more, faster.

Add a Title Page and Table of Contents

If you’re writing a business plan as an organizational exercise—for your eyes only—feel free to get loose with the style and organization; the simple act of putting all your ideas into a practical template may be a valuable brainstorming tool. However, if you’re looking for funding or investors, the business plan is a formal document, so it should look like one. Every aspect of your business plan should impress your potential funding source.

Hiring a professional to design, edit, or review your business plan may be a good idea, regardless of how skilled you are; a fresh pair of eyes can often spot issues that the original writer missed.

If you need printed copies, get them professionally printed and bound. Keep in mind that you may only have a short amount of time to sell your idea, and first impressions pack a powerful punch.

How Long Should a Business Plan Be?

A good business plan can’t be pinned to a minimum or maximum page count. This is because the right length depends on your business. Your business plan should be brief enough to convey the essentials without redundancy or fluff content, yet long enough to demonstrate to your audience that your business is well-researched and fully considered. A simple plan for a modest startup might be around 40 pages, while a more complex business plan may need 100 pages to convey an ambitious financing strategy, product diagrams, industry data, or the full scope of the venture. The goal is to allow for a full explanation of the pertinent information about your business, presented in a concise and well-organized fashion.

Resource:

https://myassignmenthelp.com/blog/how-to-write-a-business-plan/
https://www.cornerstone.edu/blog-post/how-to-create-a-business-plan-a-step-by-step-guide/
https://www.thebalancesmb.com/business-plan-outline-2947032

Homeschooling Statistics You Shouldn’t Ignore

Homeschool hours studied per grade. How many hours do homeschoolers usually spend in their books a day? This #homeschoolhours graph gives us a clue. Homeschool facts and statistics.

Top Homeschool Statistics You Must Know (Editor’s Choice)

1. 3.7 million students in the USA are homeschooled.

Homeschooling in the USA is a lot more popular than people may think, and the number of homeschooled children is ever-increasing. More and more parents are refusing to send their kids to school. Instead, they choose to educate them at home. The primary reasons might be dissatisfaction with the quality of teaching and safety concerns.

According to homeschool statistics, there are 3.1 million homeschoolers as of 2021. This outstanding figure shows that there are 6%–7% of homeschoolers in the USA. Compared to the previous year, the stats show a growing trend — approximately 2%–8% per year.

2. 14% of homeschoolers are non-white.

Homeschooling is becoming immensely popular among all races, but the majority of homeschooled children are white; 5% are black, 7% are Hispanic, and 2% are Asian or Pacific Islander, according to homeschool demographics. It’s essential to mention that homeschooling knows no boundaries. Many parents decide to homeschool their children. Religion doesn’t play a significant role here because both atheists and believers opt for home education.

Social status is also unimportant as you can find members of all classes — low, middle, and high. Lastly, political background and education also don’t affect the deciding to homeschool children, as both conservatives and liberals do so.

3. 5.7 million American children were homeschooled at some point.

Stats on homeschooling indicate that approximately 3.4 million adults in the USA have been homeschooled for at least one out of their K-12 school years. On average, they’ve been homeschooled for 6–8 years. If you add these numbers to 2.3 million homeschoolers today, you’ll get an impressive number of 5.7 million homeschooled Americans.

4. 83% of homeschooled children are white.

According to homeschooling statistics, a large number of white American students are homeschooled (83%). The percentage of other races is significantly smaller. Only 2% of Asian, 5% of African-American, and 7% of Hispanic students are home educated. The demographics reveal that 34% live in suburban areas, while 31% live in rural locations; 28% are based in cities and 7% in towns.

What Is the Percentage of Homeschooled Students Who Go to College?

Contrary to what many people may think, students who are educated at home do continue their education at colleges and universities. In fact, they tend to achieve better results and higher scores on assessment tests than their peers who attended public or private schools.

5. 25% of homeschoolers’ parents have a bachelor’s degree.

Regarding homeschoolers’ parents’ education, national homeschooling statistics indicate that homeschooled students come from families with different education levels. 11% didn’t graduate from high school, as opposed to 20% who finished secondary education or obtained a GED. 30% of parents underwent some college training, while 25% received a bachelor’s degree. 14% completed graduate or professional school.

6. Homeschooled students make up 3.4% of the school-age population.

Homeschooling became officially approved in all 50 states back in 1993. Six years later, approximately 850,000 students were homeschooled. That number rose to 1.1 million in 2001, accounting for 2.2% of the entire student population.

2007 witnessed another increase, this time by 0.7%, resulting in 1.5 million students. Statistics from 2012 showed that the overall number of homeschoolers in the US amounted to 1.77 million children educated at home, accounting for 3.4% of the American student population.

The COVID-19 pandemic saw a rapid increase in homeschooling. In fact, last year witnessed a whopping 2.5 million students being educated at home. This figure accounted for 3%–4% of the total number of schoolchildren.

7. Homeschoolers have 15–30 percentile points more than their peers on standardized academic achievement tests.

Homeschooling data reveals that children who are educated at home have much better results on standardized achievement tests than their peers who go to regular schools. This particularly applies to students educated by parents who may or may not have formal education or a diploma and are on a broad income spectrum. Such results indicate that parents’ background has little to no impact on the quality of home education.

8. Homeschoolers obtain 72 points more (out of 1600) than the national average on the SAT.

According to homeschoolers in college statistics, students educated at home show better results on college entrance tests. More precisely, they scored 72 points more on the Scholastic Aptitude Test (SAT) than the national average. Similarly, they obtained 22.8 out of 36 points on the American College Test (ACT), compared to the national average of 21 points.

9. Students educated at home graduate from a college at a 66.7% rate.

Homeschoolers show considerable homeschool success rates. The University of St. Thomas conducted a study that revealed that homeschoolers graduate from a college at a nearly 10% higher rate than their peers who finished regular public high school (57.5%). The study also found that homeschoolers applied to college with an average of 26.5 composite ACT, compared to students from regular schools who had a 25 composite. Besides, homeschooled students continually earned a greater GPA compared to other students.

What Education Level Do Homeschooling Parents Have?

Homeschool parents highest education level. Homeschooling facts and statistics. #homeschoolfacts #homeschoolstatistics

Homeschooling statistics on the proportion of different ethnicities of people who engage in home education show white people are, by far, the biggest proportion of homeschoolers in America.

Ethnic Makeup of Homeschoolers in the United States. Homeschooling Facts and Statistics Graph. #homeschoolingfacts #homeschoolingstatistics #ethnicity

Further, about 40% of the parents gave as a reason that they want to “give the child more instruction on African American/black culture and history” and 20% said another reason they chose homeschooling is that they “desire to avoid racism in public schools.”(Ray 2017, p. 609).

…while African American homeschooling practices vary widely based on parents’ teaching and learning philosophies and ultimate objective, a common tendency is the implementation of a curriculum inclusive of African/African American history and culture. (Ama Mazama, 2015)

Is homeschooling a good choice? Familiarize yourself with homeschooling facts and statistics on the matter. #homeschoolingfacts #homeschoolingstatistics #2017 #2018 #2019

Homeschooled Black Children Scored Better than Public School Black Children

He found these black homeschoolers performed better than their black public school peers and black homeschoolers also scored the same or higher than all ethnicities in public school.

Perhaps this isn’t surprising considering children learn much better when they have one-on-one tutors as opposed to high student to teacher ratios. They also learn better if they don’t have to deal with a host of other influences that eat away their mental strength throughout the day (peer pressure, racism, exhaustion and so on).

Resource:

https://whattobecome.com/blog/homeschooling-statistics/
https://howdoihomeschool.com/why-homeschool-reasons/homeschooling-statistics-homeschooling-facts/

18 inspiring back-to-school quotes to live by

55+ Inspirational School Quotes for Every Student

From the first day of school to the last, your education is a major part of your life. And, trying to sum up all the hard work and fun times can be a little tricky. Whether you’re looking for the perfect graduation caption or trying to figure out what to write in a yearbook , the following school quotes will help you find the right words. Pick your favorite below, or use them as inspiration to write your own message. With Shutterfly, your kid’s back to school journey will be special because when you personalize supplies with their name, photo, cool graphics, and messages to motivate them.

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Happy back to school quotes

After my ski jumping career finished, I went back to school to study law, and now I travel between five to 20 times a year doing after-dinner speaking, motivational talks, appearances, openings, TV and radio shows.

I have always had school sickness, as others have seasickness. I cried when it was time to go back to school long after I was old enough to be ashamed of such behavior. - Jacques Derrida

I came to the Philippines to follow my father who came here earlier, looking for a better life. I helped my father in our sari-sari store. I also asked him if I could go back to school so I could learn English and improve myself.

That’s what the Affordable Care Act is all about. It’s about filling the gaps in employer-based care so that when we lose a job, or go back to school, or start that new business, we’ll still have coverage.

I have had this longstanding interest in going back to school to get a Ph.D. in art history. I was especially interested in exploring this idea of the ecstatic impulse in an artist.

I’m already popular in my city. I was just trying to get rich. Man, I’m not gonna lie to you; I didn’t really want to go back to school. I mean, my family was mad about that. Because, you know, you tell your family you want to rap, and they look at you like you’re crazy.

My father, a math professor in Hong Kong, worked as an electrical engineer here. My mother was an art teacher, but once we came to the United States, she went back to school and became certified as a special-education teacher.

I’m not a big fan of Sundays, but now that my life is kind of chaotic, structure-wise, I don’t really notice it’s Sunday most of the time. But I used to associate it – when I was in school – to ‘back to school on Monday,’ so I didn’t like that day.

The first day back to school, you never want to wear your best outfit. You’re setting the bar too high for yourself! Then the rest of the school year, you’ll feel so much pressure! Wear something cute, but save your best outfit for a day when no one expects it.

My sister is a good story of resiliency. She had a full ride at UC Davis, but she left school to go to the Philippines – and then she decided to go back to school in her 40s, which surprised me. She went to UC Berkeley, and I think she was one of two African Americans in her class at Haas. She’s really impressive.

The first thing I tried to write was a novel, when I took that time off in grad school. Then I didn’t finish it. I went back to school, and then I started writing nonfiction kind of by accident.

I dedicated most of my life to basketball, and that was my plan until my junior year of college when I got ill and was bed-ridden for eight months. In those months, I wanted to be productive, and I taught myself how to produce music on my computer. When I went back to school, I started taking all my classes in music and DJing a lot.

On the sets, Bharathirajaa would treat me like an adult even though I was just 16. One day, he slapped me. I was taken aback. I cried and went back to school. Then, he called me and said, ‘You are like my daughter. Come back.’

I’ve wrestled my whole life, and when I got done with college, I went back to school to become a firefighter. I liked MMA, but I didn’t really know if I wanted to get punched in the face!

I had a heartbreaking experience when I was 9. I always wanted to be a guard. The most wonderful girl in the world was a guard. When I got polio and then went back to school, they made me a guard. A teacher took away my guard button.

I allowed myself to think if I could be doing anything in the world, what would I be doing? And what came to mind is I’d be traveling a little bit, I’d be going to classes and I’d be going back to school.

If you’re under 26, you can stay on your parents’ plan. You can go back to school or get extra training without fear of a health catastrophe bankrupting your family. Over three million previously uninsured young adults are now on their parents’ plans.

I’m quite contrary. If people agree on something, I tend to gravitate the other way by my nature. I don’t like to be told what to do. I think it goes back to school. I like to do things I want to do and I really don’t like doing what I don’t want to do.

I’ve made a good amount of money. I’m very happy that I can now support my theatre company and support friends and family, and I’m ready to maybe go back to school and change careers.

In theory, I always think I should totally go back to school, because I don’t want to start sinking slowly. I want to learn, blah blah blah. Then I think about actually going and sitting in classes and, man, it sounds terrible.

I knew I wanted to pursue a career in the theater the minute I graduated from college having not pursued it! So I went back to school and got a degree in music and began working in musical theater.

Resource:

https://www.shutterfly.com/ideas/school-quotes/
https://www.care.com/c/inspiring-back-to-school-quotes/
https://www.brainyquote.com/topics/back-to-school-quotes

Successful Learning: How To Self Study Japanese Alone.

Woman pointing at a computer screen in front of another woman

How to Learn More Effectively

Verywell Mind articles are reviewed by board-certified physicians and mental healthcare professionals. Medical Reviewers confirm the content is thorough and accurate, reflecting the latest evidence-based research. Content is reviewed before publication and upon substantial updates. Learn more.

Amy Morin, LCSW, is the Editor-in-Chief of Verywell Mind. She’s also a psychotherapist, the author of the bestselling book “13 Things Mentally Strong People Don’t Do,” and the host of The Verywell Mind Podcast.

Knowing the most effective strategies for how to learn can help you maximize your efforts when you are trying to learn new ideas, concepts, and skills. If you are like many people, your time is limited, so it is important to get the most educational value out of the time you have.

Speed of learning is not the only important factor, however. It is important to be able to accurately remember the information that you learn, recall it at a later time, and use it effectively in a wide variety of situations.

Knowing how to learn well is not something that happens overnight, but putting a few of these learning techniques into daily practice can help you get more out of your study time.

3) Remember, consistency is important.

Many reasons. They get bored. Life gets busy and they stop. Or, they don’t see progress. Or, they get distracted. Excuse #4. Excuse #5. Whatever. These small reasons are not important. But the biggest reason they fail is that they don’t understand consistency.

Learning Janese Guide: Linguajunkie

Some people were lucky to develop consistency without thinking about it. This is the case with those that start young. For example, when parents that force their kids to learn piano. The kids keep it at because that’s all they know and they can easily continue. They don’t have to think about consistency. They were raised on it.

See, the student was looking for something “deeper” – that would shake his mind and stir his soul. Intellectual masturbation without any actual results. This is the mistake most learners make. This is the mistake people make when reading self-help books. We’re all looking for some wise, inspirational statement. And once we stumble upon and read this magical statement… it will shake us to the core. Matrix code will drop down all around us. Our mind will suddenly become clear. Our vision will become 20/20. Our acne will clear up. Our sense of smell will become stronger… and we will be different.

See, instead of practicing the damn thing, people go to read about the damn thing. Just like learning Japanese, same goes for acting classes, dancing classes, calligraphy classes, writing classes, practicing sports, learning marketing, learning cooking, or anything….

So, to be consistent, you must practice being consistent. You must DO. You must make a habit of doing it every day or every 5 days out of the week. If you’re not actually doing the studying, the speaking practice, and the reviewing…. you’re never going to get it.

Resource:

https://www.verywellmind.com/how-to-become-a-more-effective-learner-2795162
https://www.linguajunkie.com/study-japanese-yourself
https://www.psychologytoday.com/us/blog/fulfillment-any-age/201604/10-ways-learn-yourself-better

GivingTuesday Roundup: 15 Serial Entrepreneurs Juggling Multiple Businesses At A Time.

What Makes An Entrepreneur A Serial Entrepreneur?

You do not become a serial entrepreneur by creating an X or Y number of ventures. If you’ve started more than one venture taking more than normal financial risks, you’re a serial entrepreneur. It can be one after the other or simultaneously.

While a typical entrepreneur might start a company and stick with it until the end, a serial entrepreneur does the same but does not stop at a single startup or venture. They instead look to start something else after that – sometimes selling the existing company at the first opportunity and starting a new one using the obtained capital.

How they handle the different ventures depends and varies upon the individual and their ability to handle operations of entirely different businesses at the same time. They may or may run it individually by themselves or appoint someone to take care of the businesses’ operations – the latter frees them to focus on starting a new business – but serial entrepreneurs are always on the lookout to start new startups and businesses and that is what defines them as one.

Ash owns and runs a construction company and soon after, he uses the profits of this company to start an HVAC company that operates independently but also helps his construction company by providing heating and cooling equipment. After a few years, Ash looks to bring his idea of connecting freelancers and employers and launches an app. The app is a success and shortly afterwards, Ash sells the app company to another company. He is now looking to start a “budget-oriented” smartphone brand.

Ash had created three companies of which he still owns and runs two. But that is not what makes him a serial entrepreneur. It is the fact that Ash looks to start a new business and takes more than normal financial risks, even though he has no obligations to do so, is what makes him a good example of a serial entrepreneur.

Characteristics of Serial Entrepreneurs

Serial entrepreneurs stand out, be it personally or professionally. They love to take risks, are highly optimist, and have a long-term vision. Here are a few characteristics a serial entrepreneur possesses.

Risk Takers

Serial entrepreneurs are mega risk-takers. They face a larger risk of losing financially by starting multiple ventures. In some cases, existing projects might interfere with the new ones too.

Great Managers

Visionaries

Serial entrepreneurs can be seen as walking think tanks. They usually are at the bleeding edge of things, helping churn out successful ideas and projects one after the other. Serial entrepreneurs usually do not delve on the past but instead, look forward to what they can do in the coming future. They are constantly on the lookout for ways to start their new venture and ideas that might help them find the next new thing to work on.

Multi-Taskers

Most serial entrepreneurs are creative multi-taskers who can juggle between many different operations, projects and goals at the same time or in short notice. Apart from that, serial entrepreneurs have good discipline to not let their multitasking affect the state of affairs negatively. They look to get their ideas off the whiteboards and onto the real world and hence are willing to do everything that is required.

Team Players

Many serial entrepreneurs work solo or in tandem with one other person. But, in general, end they all are good at bringing together and managing people (if not at the beginning, they become good leaders soon after). You cannot grow multiple businesses if you are not able to lead and manage yourself as well as a group of people. Serial entrepreneurs can effectively find, lead and assign the right roles to right people in every new venture that they create. Not doing so directly means the downfall of the company that they built.

Disinterested In Making Money

Serial entrepreneurs tend to focus more on developing newer ideas and bringing it to fruition rather than on the monetary goals. While financial success is necessary for any company, serial entrepreneurs do not make it their main goal. Instead, they are more interested in putting together a working team and make their ideas and projects come to life. Serial entrepreneurs are driven by the thrill induced by starting new businesses and making it work.

Richard Branson

This is the man behind the Virgin brand, which has more than 400 businesses operating under its umbrella. Sir Richard Charles Nicholas Branson started his solopreneur journey at the age of 16 – by starting a magazine called Student. He then founded a mail-order record business and then a chain of record stores that bloomed during the 80s. Richard went on to set up his own airline and a music record label going under the brand name ‘Virgin’.

Serial entrepreneurs have something in their genes. Warren Buffett was no different than an ordinary 11-year-old except that he purchased his first stock at this very age. Also known as the ‘Oracle of Omaha’, he is one of the most successful investors as well as one of the richest in the world. Buffett has been managing more than 60 companies under his main organization Berkeley Hathaway, which includes Geico, Dairy Queen, and Duracell to name a few.

Create firm structures to maintain focus.

I have always been a bit of a do-it-yourself person. I found it really difficult to employ a manager in my business, and so I found it hard to start a new business. I always wanted to be in control. However, one of the inevitable lessons every serial entrepreneur must learn is how to delegate.

Delegation is the number one strategy for success in serial entrepreneurship. Find people you trust, or learn to trust the people you have. Find people with similar values and drive, and give them a chance to flounder and learn.

You need to create systems that allow you time to develop new ideas and implementation strategies. It often means that a chunk of your profits go into salaries, but if serial entrepreneurship and building an empire is what you really want to do, then it’s a sacrifice you have to be willing to make.

Source:

https://www.feedough.com/what-is-serial-entrepreneur/
https://www.designmantic.com/blog/15-serial-entrepreneurs/
https://www.entrepreneur.com/article/309945

Essay Structure

The 5 Most Commonly Taught Writing Styles

By placing a significantly higher emphasis on a variety of writing types, we can help address the challenges regarding student writing proficiency. This is especially important in the middle school years, when students are transitioning from the foundational skills they learned in elementary school to the deeper levels of thinking required in high school and beyond.

If you have a teaching degree, it’s likely you’ve already learned about or taught many of the following types of writing styles. Whether you’re familiar with all of them or need to brush up on several, there are guaranteed to be new approaches with which you’re not yet familiar. That’s the goal of this post: to give you the tools you need to maximize your students’ learning experience, writing skills and persuasive power.

The most common types of writing styles differ from their intended purpose to their structure to the level of emotional appeal for which they call. Understanding how each of these categories contributes to each type of writing will help you teach students to express themselves more proficiently, as well as reach higher levels of proficiency on state and national tests.

We Are Teachers defines narrative writing as “writing that is characterized by a main character in a setting who engages with a problem or event in a significant way. As writing instruction goes, narrative writing encompasses a lot: author’s purpose, tone, voice, structure, in addition to teaching sentence structure, organization, and word choice.”

You can assign students a wide variety of narrative writing assignments, from personal narrative to fiction to “fan fiction,” or stories that use main characters from books students love. For instance, a student could write a short story about one of Harry Potter’s untold side adventures.

Teaching students to weave all of these elements together will take time, which is why each lesson should cover no more than one of the above. As students check off each item, they can incorporate it with the ones above. Eventually, the result will be a well-fleshed-out story they can be proud to share with the class and their family.

Parts of an Essay

To give your essay a good introduction, you want to make it broad, but be careful not to go too broad. Also, this is the part in which you should share some background information related to the topic. However, you want to be careful not to start your argument just yet. Towards the end of your introduction, drop a thesis statement . Some writers also prefer throwing their thesis in the last sentence, but that relies greatly on your style of writing.

The body is the term used to refer to the paragraphs that come after the introduction but before the conclusion. A typical essay should feature multiple body paragraphs. However, the overall length of the body of your essay is determined by the number of ideas you have to share. The details you use to back up your thoughts also have an impact on the overall length of the body. Make sure that you present one idea after the other, and then support them with substantial facts to convince your readers.

Your conclusion might look a bit similar to the introductory paragraph. In this section, make sure to restate your thesis because your readers might have lost it somewhere while reading the body. Also, in the conclusion, you need to create a summary of the main points your essay touches. Do not forget to remind the readers of what you think about the entire subject in discussion.

Problem and Solution Questions

Image: IELTS-Task-2-Structures-4

Essay Structure

Student Sample Answer

Learners are becoming ever more dependent on technology, such as the Internet and mobile devices. This essay believes the main problems associated with dependence on computers is the lack of original thought and copying original work from others and suggests critical thinking classes and writing analysis software as the most viable solutions.

The principal problems with over-reliance on technology are people not being able to think for themselves and plagiarism. With access to so much information, students often rely on other people’s opinions instead of forming their own. As well as this, they often use search engines to answer a question and simply copy the text from a website, rather than thinking about the question. This practice is not only prohibited in schools and universities but also stunts a student’s intellectual development because they will never truly think for themselves, which is what university is supposed to really be for. For example, many teachers complain that students copy web pages straight from Wikipedia word for word rather than giving a reasoned answer to their questions.

Solutions to these worrying problems are special classes to focus on critical thinking and teachers using anti-plagiarism software to detect copying. If teachers create situations where students have to infer meaning and express opinions based on a small amount of information, this will ensure that students have an opportunity to develop these skills. Also, if students know that their assignments are being checked for plagiarism, this will be enough to deter them from doing so. For instance, many universities already use this kind of software to scan course work for plagiarism and it could be extended to include all homework, by learners in both secondary and tertiary education.

In conclusion, the main problems with overuse of technology in education are the lack of original thought and plagiarism and these can be solved through special classes that teach students analytical skills and the use of plagiarism detection software.

Two-Part Questions

Image: IELTS-Essay-Structures-5

Essay Structure

Student Sample Answer

As the majority of adults spend most of their time at work, being content with your career is a crucial part of a person’s health and happiness. This essay will first suggest fair pay as a key element leading to job satisfaction and it will then state that it is not very likely that everyone can be happy with their job.

The most important thing that leads to someone being satisfied at work is being compensated fairly. If those more senior than you respect you as a person and the job you are doing then you feel like you are valued. A fair salary and benefits are important marks of respect and if you feel you are being underpaid you will either resent your bosses or look for another job. These two factors came top of a recent job satisfaction survey conducted by Monster.com, that found that 72% of people were pleased with their current role if their superiors regularly told them they were appreciated.

With regards to the question of happiness for all workers, I think this is and always will be highly unlikely. The vast majority of people fail to reach their goals and end up working in a post they don’t really care about in return for a salary. This money is just enough to pay their living expenses which often means they are trapped in a cycle of disenchantment. For example, The Times recently reported that 89% of office workers would leave their jobs if they did not need the money.

In conclusion, being satisfied with your trade or profession is an important part of one’s well-being and respect from one’s colleagues and fair pay can improve your level of happiness, however, job satisfaction of all workers is an unrealistic prospect.

Nobody can give you a Task 2 IELTS structure that guarantees you a high score. You score is dependent on how good your grammar and vocabulary is and how well you answer the question. A good structure will help you answer the question to some extent and boost your score for coherence and cohesion, but you must use relevant ideas and use these ideas well to answer the question.

Source:

https://marcolearning.com/types-of-writing-styles/
https://www.bachelorprint.com/essay/essay-structure/
https://www.ieltsadvantage.com/2015/03/03/ielts-writing-task-2-essay-structures/

Famous Quotes on Writing

writing quotes-3

“It’s none of their business that you have to learn how to write. Let them think you were born that way.” ~ Ernest Hemingway

“If you want to be a writer, you must do two things above all others: read a lot and write a lot.” ~ Stephen King

“There is no greater agony than bearing an untold story inside you.” ~ Maya Angelou

“I love deadlines. I love the whooshing noise they make as they go by.” ~ Douglas Adams, The Salmon of Doubt

“A writer is working when he’s staring out of the window.” ~ Burton Rascoe

“Just write every day of your life. Read intensely. Then see what happens. Most of my friends who are put on that diet have very pleasant careers.” ~ Ray Bradbury

“Close the door. Write with no one looking over your shoulder. Don’t try to figure out what other people want to hear from you; figure out what you have to say. It’s the one and only thing you have to offer.” ~ Barbara Kingsolver

“The English language is an arsenal of weapons. If you are going to brandish them without checking to see whether or not they are loaded, you must expect to have them explode in your face from time to time.” ~ Stephen Fry

“If my doctor told me I had only six minutes to live, I wouldn’t brood. I’d type a little faster.” ~ Isaac Asimov

“The scariest moment is always just before you start. After that, things can only get better.” ~ Stephen King

“And by the way, everything in life is writable about if you have the outgoing guts to do it, and the imagination to improvise. The worst enemy to creativity is self-doubt.” ~ Sylvia Plath

“The best time to plan a book is while you’re doing the dishes.” ~ Agatha Christie

“There are three rules for writing the novel. Unfortunately, no one knows what they are.” ~ W. Somerset Maugham

“[As a writer] you have to have the three D’s: drive, discipline and desire. If you’re missing any one of those three, you can have all the talent in the world, but it’s going to be really hard to get anything done.” ~ Nora Roberts

“I try to write a certain amount each day, five days a week. A rule sometimes broken is better than no rule.” ~ Herman Wouk

72 of the Best Quotes About Writing

For those days when the well is feeling dry and a tad echo-y, I keep a running list of my favorite quotes—things I’ve read, things I’ve edited, things I’ve found in the WD archives, things people have said to me in interviews.

A couple of years ago, I posted a portion of this list on my old WD blog (around the same time we ran a great quote feature on 90 tips from bestselling authors in the magazine). Recently, someone asked if I was still collecting quotes.

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“The road to hell is paved with adverbs.”
—Stephen King

“Who wants to become a writer? And why? Because it’s the answer to everything. … It’s the streaming reason for living. To note, to pin down, to build up, to create, to be astonished at nothing, to cherish the oddities, to let nothing go down the drain, to make something, to make a great flower out of life, even if it’s a cactus.”
—Enid Bagnold

“Cheat your landlord if you can and must, but do not try to shortchange the Muse. It cannot be done. You can’t fake quality any more than you can fake a good meal.”
—William S. Burroughs

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“It ain’t whatcha write, it’s the way atcha write it.”
—Jack Kerouac, WD

“Not a wasted word. This has been a main point to my literary thinking all my life.”
—Hunter S. Thompson

“When I sit down to write a book, I do not say to myself, ‘I am going to produce a work of art.’ I write it because there is some lie that I want to expose, some fact to which I want to draw attention, and my initial concern is to get a hearing.”
—George Orwell

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“I would advise anyone who aspires to a writing career that before developing his talent he would be wise to develop a thick hide.”
—Harper Lee, WD

“I think the deeper you go into questions, the deeper or more interesting the questions get. And I think that’s the job of art.”
—Andre Dubus III, WD (this quote is from an interview with Dubus in our July/August 2012 issue)

“Geniuses can be scintillating and geniuses can be somber, but it’s that inescapable sorrowful depth that shines through—originality.”
—Jack Kerouac, WD

“People say, ‘What advice do you have for people who want to be writers?’ I say, they don’t really need advice, they know they want to be writers, and they’re gonna do it. Those people who know that they really want to do this and are cut out for it, they know it.”
—R.L. Stine, WD (this quote is from an interview with Stine that ran in our November/December 2011 issue)

“I don’t need an alarm clock. My ideas wake me.”
—Ray Bradbury, WD

“Just write every day of your life. Read intensely. Then see what happens. Most of my friends who are put on that diet have very pleasant careers.”
—Ray Bradbury, WD

“Let the world burn through you. Throw the prism light, white hot, on paper.”
—Ray Bradbury, WD

“Remember: Plot is no more than footprints left in the snow after your characters have run by on their way to incredible destinations.”
—Ray Bradbury, WD

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Tell us about your book, and we’ll give you a writing playlist

80. “When your story is ready for a rewrite, cut it to the bone. Get rid of every ounce of excess fat. This is going to hurt; revising a story down to the bare essentials is always a little like murdering children, but it must be done.” — Stephen King

81. “The best advice on writing was given to me by my first editor, Michael Korda, of Simon and Schuster, while writing my first book. ‘Finish your first draft and then we’ll talk,’ he said. It took me a long time to realize how good the advice was. Even if you write it wrong, write and finish your first draft. Only then, when you have a flawed whole, do you know what you have to fix.” — Dominick Dunne

92. “I would write a book, or a short story, at least three times — once to understand it, the second time to improve the prose, and a third to compel it to say what it still must say. Somewhere I put it this way: first drafts are for learning what one’s fiction wants him to say. Revision works with that knowledge to enlarge and enhance an idea, to reform it. Revision is one of the exquisite pleasures of writing.” — Bernard Malamud

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How many writers does it take to screw in a light bulb? “But why do we have to CHANGE it?” Luckily, there are more ways to identify a born writer than just that model response, as these writing quotes show.

98. “People say, ‘What advice do you have for people who want to be writers?’ I say, they don’t really need advice, they know they want to be writers, and they’re gonna do it. Those people who know that they really want to do this and are cut out for it, they know it.” — R.L. Stine

102. “I go out to my little office, where I’ve got a manuscript, and the last page I was happy with is on top. I read that, and it’s like getting on a taxiway. I’m able to go through and revise it and put myself — click — back into that world.” — Stephen King

104. “Each writer is born with a repertory company in his head. Shakespeare has perhaps 20 players. I have 10 or so, and that’s a lot. As you get older, you become more skillful at casting them.” — Gore Vidal

108. “Many people hear voices when no one is there. Some of them are called mad and are shut up in rooms where they stare at the walls all day. Others are called writers and they do pretty much the same thing.” — Margaret Chittenden

From cavemen to our modern day in the 21st-century, we have written our joys and sorrows throughout history. What compels us to write? Here’s what some of the most beloved writers we know have to say.

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As any writer knows, there are no actual “rules” in this craft. That said, these writing quotes reveal some famous principles in writing that won’t let you down.

135. “The main rule of writing is that if you do it with enough assurance and confidence, you’re allowed to do whatever you like. (That may be a rule for life as well as for writing. But it’s definitely true for writing.) So write your story as it needs to be written. Write it ­honestly, and tell it as best you can. I’m not sure that there are any other rules. Not ones that matter.” — Neil Gaiman

136. “Exercise the writing muscle every day, even if it is only a letter, notes, a title list, a character sketch, a journal entry. Writers are like dancers, like athletes. Without that exercise, the muscles seize up.” — Jane Yolen

138. “My aim in constructing sentences is to make the sentence utterly easy to understand, writing what I call transparent prose. I’ve failed dreadfully if you have to read a sentence twice to figure out what I meant.” — Ken Follett

139. “And one of [the things you learn as you get older] is, you really need less… My model for this is late Beethoven. He moves so strangely and quite suddenly sometimes from place to place in his music, in the late quartets. He knows where he’s going and he just doesn’t want to waste all that time getting there… One is aware of this as one gets older. You can’t waste time.” — Ursula K. Le Guin

140. “Part 1. I notice that you use plain, simple language, short words and brief sentences. That is the way to write English — it is the modern way and the best way. Stick to it; don’t let fluff and flowers and verbosity creep in.

Part 2. When you catch an adjective, kill it. No, I don’t mean utterly, but kill most of them – then the rest will be valuable. They weaken when they are close together. They give strength when they are wide apart.

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Continue reading

How to Write a Self-Help Book (That Actually Helps People)

What Is Symbolism? Definition and Examples

Affect vs. Effect: 3 Tricks to Never Mistake Them Again

Affect is usually a verb that means “to create a change” in something, while effect is usually a noun that describes “a change that is caused” by something. In other words, an affect produces an effect.

Please Steal These Ideas! 30 Things to Write About

7 Elements of a Story: The Recipe for a Great Narrative

How to Write: 5 Ways To Level Up Your Writing

Source:

https://www.writerscollegeblog.com/famous-quotes-on-writing/
https://www.writersdigest.com/whats-new/72-of-the-best-quotes-about-writing
https://blog.reedsy.com/writing-quotes/

20 Online Gold Mines for Finding Freelance Writing Jobs

Constant Content

36 Beginner-Friendly Ways to Find Freelance Writing Jobs (2022)

If you’re a copywriter, blogger, or any type of freelance writer who wants to earn a full-time or part-time income doing what you love, this definitive, A-to-Z guide will help you do just that.

1. Create a Writing Portfolio That Kicks Butt

Further Reading: How to Create a Writing Portfolio That’ll Wow Potential Clients walks you through everything you need to craft an online portfolio of your work, from portfolio sites like Contently to using your own blog. It also offers tips for building a list of writing samples if your portfolio is a bit sparse.

2. Supercharge Your Writing Skills

3. Ask for Testimonials

Did you ask the client to give you a testimonial? A few words declaring their undying love and/or satisfaction with your work (that you can use to help you land more writing clients)?

Most writers who do freelance work, either due to ignorance or fear, don’t ask for testimonials. Our own Jon Morrow says he’s only had a small handful of writers over the years ask him for a testimonial — even though he would’ve been perfectly happy to give one to them.

Karen offers everything I look for in a freelance writer: Her work is excellent, she finishes on time (if not ahead of schedule), and her attention to detail is wonderful. I enjoyed working with her so much that, as soon as her first article was completed, I asked her if she’d like to write for us again. I happily recommend her.

Note: You can count me among the poor, unfortunate souls who missed out on Jon’s generosity. Before becoming Smart Blogger’s Editor-in-Chief, I was a freelancer. I wrote five posts for Smart Blogger as a freelance writer, which means I passed on five opportunities for Jon to say nice things about me. Don’t repeat my mistakes — ask for testimonials at every opportunity.

4. Learn How to Craft a Killer Author Bio

5. Know How to Write a Pitch

The job seekers who are willing to do it have an edge. And the ones who are good at it — and I mean really freakin’ good at it — are never more than an email or two away from snagging a new writing job.

6. Learn the Legal Side of Freelancing

The Definitive Guide to Freelance Contracts, Invoices, & Taxes

The legalities can seem so scary and daunting that many freelance writers choose to stick their heads in the sand and ignore them — or, worse, give up on their freelancing dreams rather than have to deal with any of it.

So where should you look for online writing jobs?

1. Freelance Writers Den

A great resource for freelancers, this membership site is so much more than a job board. For $40/month, you get access to more than 300 hours of “bootcamps” that teach you how to make money as a freelance writer and hundreds of forums where you can get any question answered. Whether you want to listen to the expert guests on their podcast, access the 24/7 community of writers, or check out video and audio training materials, the Den has everything a freelancer needs to grow their career — all in one place. Plus, they have direct job referrals to quality writing gigs in the Den 2x program.

2. FlexJobs

One of the top job boards for freelance writing jobs and remote work, FlexJobs enables you to create a custom job search profile to meet your specific needs. Select your categories (there are several under “Writing”), your preferred work schedule, your experience level and more to hone down your search results to those that best fit the freelance writer job you’re looking for. You can also set alerts so you’re notified when new jobs matching your search criteria are posted.

3. SolidGigs

SolidGigs is part job board, part productivity tool. Why? Because their team literally saves you hours of scouring job boards. They hand-pick the best gigs from around the web and compile them into a weekly email, including remote opportunities.

It’s $21/month to subscribe, and they offer a free seven-day trial . Along with curated job opportunities, you’ll also get access to business training courses and hundreds of lessons on freelancing and interviews with successful freelancers.

4. Opportunities of the Week

Sonia Weiser’s bi-weekly newsletter has become a must-have for freelance writers. She gathers dozens of calls for pitches from Twitter and emails them to her community twice a week. She offers the service through Patreon, where she asks for a membership contribution of up to $10 (and also offers sponsorships for those who can’t afford it). If you can only make a one-time contribution, she provides an option for that, too.

5. Working In Content

A platform that’s still in its beta phase, Working In Content aims to connect organizations with passionate content professionals. As a bonus, it values diversity, equity and inclusion, and it encourages the employers it works with to do the same.

Whether you’re a UX writer or a content strategist, this site is a great option to find work in content design, marketing, management and more. It offers full-time and contract roles that are either remote or in cities like Seattle, New York City and San Francisco.

6. ProBlogger Job Board

Created by Darren Rowse of ProBlogger, an authority site on blogging, the ProBlogger job board features part- and full-time, contract and freelance writer jobs across a wide variety of locations, industries and writing specialties.

Plus, given ProBlogger’s high profile in the blogosphere, it’s likely you can often find jobs posted by some big-time blogs and employers who have an idea what good writing is really worth. Besides content writing, it also lists a healthy dose of copywriting jobs.

7. Content Writing Jobs

This site content writing job board includes remote, freelance, contract and full-time jobs. To peruse these hand-picked writing opportunities, visit the site online, sign up for daily job alerts or subscribe to its paid newsletter that shares brand new openings once per week for $10/month.

8. Behance Creative Jobs

Behance allows you to upload your past projects to quickly create a visually-pleasing online portfolio, making it a great resource for writers without a website . It has its own job board which you can browse to find your next career move or freelance writing job!

freelance writing jobs

9. MediaBistro

Be sure to check out the freelance job board section of the site, as well, for a wide range of jobs for all experience levels from industries like TV, PR/marketing, magazine and book publishing and social media — a little something for everyone.

10. Morning Coffee Newsletter

With exclusive job opportunities as well as posts pulled from sites like Indeed and Craigslist, the job board consolidates a variety of gigs for everyone from newbie to seasoned freelancers. Save yourself the time of scouring numerous sites and let this newsletter bring the decent jobs right to your inbox.

11. Who Pays Writers?

Who Pays Writers? is a crowd-sourced list of publications that pay freelance writers — and it’s a gold mine. The list has hundreds of publications to explore; it not only shows you which publications are accepting submissions, it also tells you how much they pay per word.

Get Serious About Freelance Writing

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About The Author

Hi I’m Elna and I’m a freelance writer and mom blogger. I help people just like you become a profitable freelance writer. Within 6 months of starting my freelance writing business from scratch I was able to earn a full-time living as a part-time freelance writer while taking care of my twin toddlers. Check out my free email course Get Paid to Write Online and learn the steps you need to take to be a freelance writer.

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769 Comments

Wow, Elna! Your article was highly informative with a touch of inspiring! I’ve wanted to try to get in on freelance writing, but have never really committed to the pursuit. I’m going to try out your ideas, and find myself some extra income while honing my verbal skills to a fine point. If you see this, is there any extra advice you have?Reply to Justus

Hi Justus, Thank you for your compliment! That’s great you want to try freelance writing! It’s a great side gig or for when you work from home! I hope these tips can help you land your first freelance writing job!Reply to Elna

Hello Elna, Good day. I am so happy to stumble into this post. I am one of your students in Ready Set Traffic and I just learned about freelance writing a month ago as I stumbled into a local mom group in my country. I got excited and thought of giving it a try to earn some money, while slowly growing my blog. I got my first client, but she only wants 2 articles per month, and the payment is low per article (40$), but I accepted thinking that it can help build my portfolio. But after writing, I felt that it was not worth it because it took me a very long time to finish the article because I was reading a lot of resources and included a lot of resources, too. Where can I find jobs that pay a bit higher? I would like to enroll in your writing course, but I can’t afford it at the moment. Hopefully, in the future, I can finally enroll.Reply to Julai

Hi Julai! Oh, I hope you enjoyed Ready Set Blog for Traffic over on my Twins Mommy blog! As for your question, in the beginning you might have to do a little work to inch your way to higher paying clients. A lot of it depends on your client and your writing skills. Typically though, starter rates are around $.10-.12/word. My course is called Write Your Way to Your First 800k https://writeto1k.com 🙂Reply to Elna

Hi! Thank you so much for this post! I have a question for you if you don’t mind. I am a college student and I have terrible anxiety, so I have been trying to find a way to make a nice income from home. Do you know if any of these sites (referring to number 6 with guest posts) allow complete beginners to submit articles and accept them? Do you know of any sites that let complete beginners guest post, have a good acceptance ratio, and pay well? I would really like to do this and make a good income, if possible. Thank you so much and I look forward to hearing from you! -ConorReply to Conor

Hi Conor, Thanks for taking the time to read my post on 20 ways to find freelance writing jobs. In theory yes if the complete beginner has some social profiles and perhaps a Medium profile. Some guest sites want to know you have written online content before and will ask for some sample work. Medium is a fine platform to link to. They also may ask for you to link your social profiles too. But not all guest posting sites are like this! So do your research and try! The #6 option you are referring to is not a paid option. There are paid options for sure but the free ones are quicker to get your writing up and published and it can help build your portfolio as a brand new freelance writer.Reply to Elna

Elna, Thank you so much for your reply! I’ve been watching some of your YouTube videos and I found one talking about sites that post jobs. Is it common to find job postings on this site that are friendly to complete beginners? Do you think that is the best way for a brand new freelance writer to start making a good income quickly?Reply to Conor

Hey Conor, thank you Elna for a wonderful post it has been most helpful. I am starting out as a freelance writer hopefully, I was and still am very introverted sometimes. I thought that this made me want to be a writer, so I could survive in seclusion but I am starting to see that it is much more than that! I have no authority speaking on writing especially on how to make money doing it but there is something I would love to share Do not do a job just because of your anxiety, never let fear be the deciding factor for anything in your life! Please try and find a way to deal with this first, there are so many proven methods, have a deeper look at your own religion, study martial arts or even start an improv class Don’t let this control youReply to Shawn

Source:

https://smartblogger.com/freelance-writing-jobs/
https://thewritelife.com/find-freelance-writing-jobs/
https://elnacain.com/blog/20-ways-find-freelance-writing-jobs/

Cpa marketing

New affiliate marketers can cash out monthly with CPATrend. Once you start increasing your conversions, this reputable CPA network will pay you out weekly or bi-weekly. CPATrend makes it convenient to receive your cash as they support Paypal, cheques, and Payoneer payments. Another beneficial aspect of CPATrend is that they offer 24/7 support!

Article Header Cpa Marketing Computer Tech 1

CPA Marketing: An Ultimate Guide to Generate and Maximize CPA sales (2022 Version)

To run a successful online brand, business owners like yourself rely on web traffic. But here’s the problem: web traffic is challenging enough to generate, and not every user converts. So, let’s introduce CPA marketing.

You may be wondering, “Is CPA marketing legit?”, let the statistics tell you. Thanks to affiliate marketing (what CPA marketing pretty much is), your customer revenue can skyrocket by 58%.
Are you intrigued by CPA marketing? Then you’ll want to know that more than 16% of all eCommerce orders in the US are due to affiliate marketing.

You don’t need to be an affiliate marketing genius to start a CPA marketing campaign. This article will reveal the top CPA marketing tools for a lucrative campaign and what CPA marketing can do for your business.

What are the benefits of CPA marketing?

Profitable

The primary benefit of CPA marketing as an affiliate is that it can be profitable, especially if the partnership between you and the advertiser is mutually beneficial and a good fit for both parties. For example, a beauty blogger forming a CPA marketing partnership with a makeup company would qualify as a viable partnership because their target audience and marketing focus are similar.

Ease of use

CPA marketing can be fairly easy to use because you need only two components: your website and a CPA network to join. This system allows you, as an affiliate, to immediately begin increasing traffic to your site by advertising for a recognizable company. Partnering with a trusted and legitimate CPA network can streamline the CPA marketing process and help to remove any guesswork on how to begin.

Enhanced marketing range

A successful CPA marketing campaign can help to improve the scale of an affiliate’s brand. This means that their brand can grow and become more recognizable at a faster rate and to a much wider audience. Regardless of the industry, CPA marketing can help increase an affiliate’s brand awareness and may sometimes reach beyond the advertiser’s audience.

The Final Word

To get started, all you need to do is join a CPA network and start working with an affiliate manager who can match you with qualified publishers. Selecting the right CPA network is key to achieving the highest conversions and ROI from CPA marketing.

What is a CPA in marketing?

CPA stands for “cost per action,” which refers to the fee an advertiser pays each time a new lead takes a predefined action (i.e. buying an item or signing up for a newsletter) which can be attributed to a promotional campaign from an affiliate.

What is CPA marketing income?
Does CPA marketing really make money?

CPA marketing enables advertisers to reach audiences they wouldn’t otherwise have access to (eg: the readership of a niche publication) and increase product discoverability. This leads to increased sales for the advertiser.

Sources:

https://peertopeermarketing.co/cpa-marketing/
https://www.indeed.com/career-advice/career-development/cpa-marketing
https://www.bigcommerce.com/articles/ecommerce/cpa-marketing/
Cpa marketing

Your CPA marketing strategy will likely change as your business grows, so a review is essential. Set weekly, monthly or quarterly checks to track your campaign’s ROI. Keep an eye on important metrics like your overall traffic growth, your Affiliates’ traffic, and your competitors’ performance.

cpa marketing

CPA Marketing: How It Works & How to Build an Effective Strategy

Cost per action (CPA) marketing offers a commission to an affiliate partner after their readers complete a specific action. When an affiliate or influencer promotes your products or services to their audience, you’ll only pay a fee once a reader has taken the action you want.

Many consider CPA to be cost-effective because it only costs you money when someone interacts with your ad. Your target action can include filling out a form, clicking through to a specific webpage, sharing a video, using a voucher code, and more.

Examples of CPA Marketing

  1. Review websites: These websites compare different products or services within an industry. Their content usually weighs the features, benefits, and cons of each option. Readers often browse these sites when trying to compare their options for purchase.
    Review websites work great for CPA marketing because you can include a link to each product you review. Once readers are ready to purchase, they can click through to your website or a landing page.
  2. Splash pages: A splash page appears like your website, app, or online game loads. Major brands like Apple or Disney tend to use splash pages, as it’s likely their visitor is already familiar with their brand.
  3. Affiliates and Influencers: Affiliate and influencer marketers can boost your CPA marketing strategy. Standard affiliate marketers come from various places, like popular blog sites, fundraising pages, cashback sites, etc. Influencers are most commonly found on social media and YouTube and often have celebrity status, which helps sell products to their target markets.

How to Build Your Own CPA Marketing Plan

cpa marketing

More often than not, you’ll be sharing your target audience with competitors in your industry. It’s important to understand your place in the market and how much market share your competitors already have.
Market research can also help you identify companies you’ll likely share affiliate marketers and influencers within your industry. You can use Market Explorer’s Overview report to discover significant or new competitors and important audience demographics.

cpa marketing

The Overview report’s Growth Quadrant visualizes your competitive landscape at a glance. You can view up to 20 competitors with the quadrant. Hover over each competitor to see their stats, including their referral traffic earnings:

cpa marketing

cpa marketing

You’ll want to work with affiliate marketers and influencers compatible with your brand and are already marketing to your target audience. But you don’t have to start from scratch — you can target your competitors’ affiliate partners. Working with your competitors’ affiliates saves time, and you can ensure they already have marketing experience.

Begin by making a list of your strongest competitors from the Growth Quadrant. Then for each competitor, you can navigate to the Traffic Journey report in the Traffic Analytics tool, scroll down to the Traffic Journey Details chart, and toggle “Referring Sites” to see which sites send the most traffic to your competitors.

cpa marketing

Use this list to determine potential affiliate partners. You can reach out to these sites to ask them to review your products, include your affiliate links in their copy, or build a custom marketing campaign.

Toggle Social Network on the report to see the top social media platforms sending your competitor traffic. Use this list to determine where to scout for influencers. Your competitors’ most popular influencers likely operate on these networks.

cpa marketing

Although it’s essential to understand your competitors’ strategy, your strategy will ultimately look different. Competitors often miss opportunities, so you should be prepared to work with affiliates your competitors don’t.

Use the Traffic Analytics tool to determine each prospective network’s traffic quality to narrow down your options. The tool can show you each domain’s overall traffic and any important user engagement metrics, like their average visit duration and bounce rate:

cpa marketing

Avoid paying for useless leads you can’t convert: use Visits and Unique Visitors metrics to estimate the size of the site’s affiliate audience. Review Pages per Visit, Average Visit Duration, and Bounce Rate to understand the site’s user experience quality. Sites with good user experience metrics mean that visitors spend more time browsing your partner’s site, increasing the odds of earning a click on your affiliate links.

The Display Advertising tool analyzes your competitors’ text and banner ads for crucial information like ad type, impressions, and audience targeting. You can also use the tool to evaluate the domains that publish CPA ads. Start by entering your target domain into the tool input:

Optimizing Your CPA Costs

How can you maximize your per acquisition costs while generating content and ads that can pave the way for more conversions? You want your CPA ads to perform well and rank high. To help you optimize your CPA costs, here are some tips you can follow:

Keep your audience curious

When promoting a CPA offer, it’s not enough to just create compelling ads or an engaging landing page. You also need to bank on your audience’s curiosity. Create ads that encourage them to click on your link or know more about the product you’re promoting. Try crafting intriguing content or eye-catching graphics while still highlighting the product’s benefits.

Design a compelling landing page

Don’t just focus on clicks or impressions

Clicks and impressions are good, but they don’t necessarily guarantee conversions. To optimize your CPA, focus your efforts on gaining conversions. Remember that your goal is to encourage your audience to perform a desired action.

2022 CPA Marketing Best Practices

Consider working with an Affiliate Manager

Track your campaigns

After promoting your selected CPA offers, you need to track your campaigns and their performance, along with any issues that may come up. Some of the important factors you need to monitor to assess the effectivity of your campaigns include:

Avoid joining unreliable or shady CPA networks

Dubious networks thrive in the world of CPA marketing. To avoid working with these types of networks, do thorough research. Avoid CPA networks with bad reviews. You can check CPA network reviews on sites such as oDigger .

Be knowledgeable about click fraud and scam offers

Unfortunately, CPA marketing isn’t immune to fraud and scams. Scam offers usually pay as little as 800 for a simple task. When researching for CPA offers, avoid promoting offers such as online flash games and get-rich-quick promos. Regarding click fraud, invalid clicks from bots can negatively affect your CPA. This can result in you spending more for your campaigns while receiving lower return on ad spend (ROAS). To prevent invalid clicks, you can consider using click fraud prevention software.

Final Thoughts

While the prospect of CPA marketing may be intimidating at first, it doesn’t always have to be. Once you’ve gained a good understanding of CPA marketing and how it works, you can start joining CPA networks and promoting your chosen CPA offers.

The key to a successful CPA marketing campaign is to always stay updated. Trends are constantly changing, and you’ll always have competition. There are several resources and tools online that can help you learn more about CPA marketing and how you can address the challenges that may arise along the way.

Sources:

https://www.semrush.com/blog/cpa-marketing/
https://influencermarketinghub.com/cpa-marketing/
https://advanceitcenter.com/cpa-marketing/
Cpa marketing

In this case, you might decide to pay your affiliate $10 for every $100 worth of apparel fulfilled through your e-commerce store when customers use their affiliate link. In this case, your return on ad spend would be 10:1, which is quite impressive.

what is cpa in marketing

What is CPA Marketing? Top 10 Tips to Help You Create a Successful CPA Marketing Campaign

Affiliate is a popular term in the field of Internet or online marketing today. Affiliates earn money by promoting the products or services of other companies and in return, they get a commission on the number of sales created. But we wonder have you heard about another new type of affiliate marketing in which you get paid even if you don’t make a deal? Yes, this type of method to earn money online is a new wave of affiliate marketing known as CPA marketing or CPA Affiliate Marketing.

To begin with, we will make it clear about the CPA marketing before going any further about its functions and benefits. The full form of CPA is Cost Per Action – a marketing strategy online and a type of Affiliate Marketing that involves marketers or publishers in generating leads for businesses.

The companies then will pay them for each point they made. This method is different from typical affiliate marketing because it doesn’t require people to sell anything in order to get paid. Another way to call CPA is Cost Per Acquisition (CPA) and this focuses mainly on leads instead of sales.

Affiliate Marketing has been widely used and becomes more and more popular nowadays. This cost-effective method helps many businesses expand their influence on the market but they might have to face some challenges of how to keep track of all the data of these affiliate programs. That’s when we need the strength of technology.

Magento 2 Affiliate helps retailers set up their own affiliate campaigns to make the journey straight and comprehensive for both retailers and customers. Creating your affiliate program, tracking down the transactions while expanding your customers has never been as easy as this.

What DO CPA Marketers Get Paid Without Making a Sale?

You may be curious about how the CPA marketers can earn their money without making a sale or why the advertisers could pay the CPA marketers if customers don’t spend their money. Actually, the answers to those questions are pretty simple as the CPA marketers drive new consumers to the website advertised by generating leads. Payments are usually based on lead generation like submitting an email address, phone number, or some actions that are taken as a direct result of marketing.

In other words, new customers are the driving force behind any business’ marketing campaigns and the advertisers pay the marketers for the effort they make to drive more sales. CPA marketers will do their job to connect potential customers with various brands.

CPA Networks

CPA Niches

It’s not that every niche out there is a good market you can earn a good income in every niche. That’s why you will need to find a niche that is not only profitable but it also has to be the field you are excellent at. Below is a list of the top CPA niches you may want to try:

Overview: What is CPA marketing?

CPA marketing is a type of affiliate marketing that aims to offer a commission to an affiliate partner after a particular action has been completed. This is a substantial new way of marketing digitally because it allows you to only spend money after a potential customer has completed an action of your choosing.

Your business can identify what this specific action is — purchasing a product or service, filling out a form, watching a video, asking for a quote, etc. The affiliate is then only paid post-purchase or after this action has been completed, making your marketing spend much more valuable.

Most e-commerce businesses that employ CPA advertising techniques partner with celebrities, influencers, or top names in their industry as affiliates. This method allows affiliates with large followings to promote a company’s products or services to their followers or fans in order to earn money for themselves, as well as the business they’re working with.

4 benefits of CPA marketing

1. It can expand your audience

One incredible benefit of employing CPA marketing is how quickly it can broaden your audience. By partnering with influencers, you’re able to get your products in front of more eyes, potentially expanding your customer base. This method is particularly effective if you’re trying to break into a new audience or demographic.

2. It enhances your brand reputation

On top of adding new customers, partnering with affiliates can also boost your brand reputation and recognition. This can solidify your brand as one of the top competitors in your industry, which can positively affect your sales and digital presence. It will also improve consumers’ trust in your overall brand and suite of services or products.

3. It’s extremely affordable

Perhaps most importantly, CPA marketing’s main benefit is how affordable it is, making this method an easy way for companies of any size to engage with new prospects. Instead of spending money on digital ad campaigns aimed at drawing impressions, clicks, and engagements that won’t turn into leads or conversions, you can instead improve your marketing ROI with CPA marketing.

4. Lastly, it’s low risk

Since CPA marketing is a performance-based marketing technique, it’s very low risk for companies and affiliates. Both you and the affiliates you partner with only make money if the desired outcome is reached. This motivates affiliates to market on your behalf (to earn their commission), while you only pay out marketing dollars when your desired goal has been achieved.

How To Implement A CPA Marketing Strategy?

how to start cpa marketing

To Businesses and Advertisers

Step 1: Identify your desired audience

This is a crucial basis that every marketer should pay serious attention to before anything else. Your company should conduct thorough market research on customers’ interests and behaviors to find out the target market. In doing so, you can choose to promote specific products that make them engaged. It will pave the way for smooth work with affiliates later.

Step 2: Join a CPA network

Step 3: Build a specific CPA marketing plan

To Affiliates or Publishers

Step 1: Create your website or landing page

Before registering to work as a CPA affiliate, you need to build a legitimate website. A well-designed and trustworthy platform such as WordPress can increase your chance among various competitors in the marketing realm. Otherwise, it will be hard for a beginner to get accepted into a CPA network.

Step 2: Find and join a CPA network

After successfully getting into the network, CPA marketers can choose any CPA offer that is suitable for your level. You must ensure that you are capable enough to complete the KPIs of that offer or you won’t get the money.

Step 3: Promote CPA offers on your website

Social media platforms are just the right place to attract more visitors because millions of people use them every single day. If you own a popular account with many followers, your chances of promoting CPA offers are incredibly high.

In fact, if your website ranks high in the Google search engine, it definitely attracts an organic traffic source. An increasing number of visitors will be more likely to interact with your links, posts, or banner ads on the website.

It is undeniable that we are sometimes attracted by an eye-catching online ad and can’t help but click on it. You can start using Google Adwords or Facebook Ads in order to promote CPA offers. However, these tools need a specific amount of fees to run and as soon as you stop spending, the revenues go back to zero immediately.

Top CPA Networks In 2021

best cpa networks

1. AdWork Media

adworkmedia

2. MaxBounty

One famous strength of this network is that it also provides inspiration and other services that are highly useful for affiliates. The minimum payment threshold starts from $50 and is offered via several methods like PayPal, Check, ACH, etc.

3. DMSAffiliates

dms affiliates

4. Perform[cb] (ClickBooth)

Performcb

5. Convert2Media

6. Click Dealer

click dealer

Despite being relatively young, Click Dealer has proved itself to be a top-ranked CPA network, particularly in the e-commerce industry. There is a huge range of exclusive offers on this network from various global brands.

7. AdCombo

adcombo

AdCombo is famous for its newbie-friendly affiliate dashboard and managers that work closely with beginners in the field. It also provides a new model that is hardly seen anywhere else: Cash on Delivery (COD) which is more convenient to customers.

8. AdsMain

AdsMain is a rising star among CPA networks in the marketplace because of its large offer inventory. When joining this network, affiliates have a chance to get CPA offers from big companies like Amazon, Netflix, Facebook, Disney, etc.

Sources:

https://store.magenest.com/blog/what-is-cpa-marketing/
https://www.fool.com/the-ascent/small-business/e-commerce/articles/cpa-marketing/
https://www.tigren.com/blog/what-is-cpa-marketing/

Business Basics Guide

Due to the wide-open scope of business development and activities, there are no standard practices and principles. From exploring new opportunities in external markets to introducing efficiencies in internal business operations, everything can fit under the business development umbrella.

customer journey in marketing and business development

How To Build Business Development Skills

Business development professionals work to develop a company by evaluating their performance and looking for areas to improve. Improvement may come in the form of building and maintaining relationships with allies and partners, or it may involve identifying opportunities for growth in other channels. Working in business development offers growth potential and the option to have a fulfilling career.

Business development is the identification of long-term methods to increase value through the development of relationships, markets and customers. The core responsibility of a business developer is growing a business. Depending on the industry, the day-to-day tasks and strategies to achieve this goal will vary, but the overall mission remains the same.

While many business development roles require a degree, it depends on the company and position. In most cases, you’ll need experience in sales, marketing or business management. Certain skills are also vital to your success in this field, including those in sales, communication, negotiation, marketing, data analysis and project management. By building these skills, you can increase your chances of success in the field of business development.

Business development vs. sales

When trying to define business development, people may not know how to differentiate between their roles and the roles of salespeople. However, understanding business development involves looking at how the company can grow effectively. Although the sales team works to expand the company as well, business developers work with other potential partners and businesses, rather than direct customers.

If a company is seeking to expand and grow in other ways, business development opportunities may be the best solution. A skilled business developer can form and nurture long-term partnerships that lead to additional leads and closed deals. As a result, the business may be able to grow without the need for a massive increase in sales staff.

Business development focuses on the long-term success of a business and finding the best ways to achieve that success. By identifying and creating business development opportunities, companies can form relationships with partners that will help them through referrals for a longer period of time. For some companies, business development is the means that create long-term value.

Sales

Sales personnel focus on a particular market or a particular (set of) client(s), often for a targeted revenue number. In this case, business development assesses the Brazilian markets and concludes that sales worth 800.5 billion can be achieved in three years. With such set goals, the sales department targets the customer base in the new market with their sales strategies.

Marketing involves promotion and advertising aimed towards the successful sale of products to end customers. Marketing plays a complementary role in achieving sales targets. Business development initiatives may allocate an estimated marketing budget. Higher budgets allow aggressive marketing strategies like cold calling, personal visits, roadshows, and free sample distribution. Lower budgets tend to result in passive marketing strategies, such as limited online ads, print ads, social media ads, and billboards.

Strategic Initiatives or Partnerships

To enter a new market, will it be worth going solo by clearing all required formalities, or will it be more sensible to form a strategic alliance or partnership with local firms already operating in the region? Assisted by legal and finance teams, the business development team weighs all of the pros and cons of the available options and selects the one that best serves the business.

Does the business expansion require a new facility in the new market, or will all the products be manufactured in the base country and then imported into the targeted market? Will the latter option require an additional facility in the base country? Such decisions are finalized by the business development team based on their cost- and time-related assessments. Then, the project management/implementation team swings into action to work towards the desired goal.

How Can Sales And Business Development Better Work Together?

Clearly define what BDRs and SDRs do

To give you a practical example, when I was a BDR for a SaaS company, I was only in charge of sending the first emails and would then pass the lead to sales. The problem was, my AE thought I was going to follow up on those leads.

business development tasks

Make your ideal customer profiles visible

If you haven’t already done so, make sure you do thorough user research and create your ideal customer profile. This research will highlight details about your audience that you can use for everything from marketing to ads to content creation and, of course, to find new clients.

business development activities

Organize regular alignment meetings

BDR and AE alignment

Create experience-sharing moments

Link part of the bonus to team performance

While this may work for AEs, it forces BDRs to focus solely on their number. As a result, they’re likely to develop lower quality leads — pushing leads regardless of quality, resulting in lower conversions and sales at the end of the pipeline.

Base part of the individual bonus on the team’s performance. With this approach, the team must work together to get the bonus. Since they depend on one another to hit the numbers, they’ll coordinate activities and push harder when they fall short of their goals.

The Future Of Business Development

Business development is a powerful tool for business growth — but not everyone understands it. As a result, it’s somewhat underrated and unappreciated. And the fact that it’s so closely tied to sales (but isn’t sales) creates even more confusion.

We are now at a stage where business development is defining its borders. Companies are investing in this role to stay ahead of the competition. According to the 2020 Future of Jobs Survey by the World Economic Forum, business development positions are the sixth most in-demand emerging job roles, where data scientists came in first.

Changes in customer behaviors make business development vital. People now have plenty of ways to find (or not find) your company, and business development is the only role that’s tasked with following the trends and finding new channels to connect with prospects.

It needs to work closely with other departments to get access to the right resources and make things happen — especially sales, since they are the ones who ultimately turn business development into revenue.

Sources:

https://www.indeed.com/career-advice/career-development/business-development-skills
https://www.investopedia.com/articles/personal-finance/090815/basics-business-development.asp
https://www.saleshacker.com/what-is-business-development/